Directors of Toughness
for Columbia Sportswear

Client / Columbia Sportswear
Director / Tyler Wilkinson-Ray
Production / Wilder Studio
Original Score / Cleod9 Music

Project Background
A 10 episode mini reality series for Columbia Sportswear yielding 200M impressions and 10M views.

We used a hybrid approach of custom music and curated selections from our music library. It was a true testament to the diversity of our library, since the series was shot all across the world: Columbia, Argentina, Yukon and North America.